NYC Half Marathon | Event Branding

The New York City Half Marathon is an annual road running race that passes through famous landmarks such as Central Park, Times Square, and Grand Central Station. We developed a series of graphics that conveyed the “Summer in the City” theme of this race. A boat ride in Central park, the hot pretzel stand in Times Square, a pedicab ride to Grand Central, concerts in the park, and opened fire hydrants – quintessential NYC in the summer.

SERVICES: Event Branding, Poster Design, Banner Design, Directional Signage Design