EVENT BRANDING
Santa Barbara Sea Glass & Ocean Arts Festival
Carpinteria, a quaint beach town just outside of Santa Barbara, hosted a Sea Glass Festival in 2015 where artists came to sell their creations. Due to the overwhelming amount of attendees, they moved the next festival to a larger venue in Santa Barbara and had to rebrand and change their name to the Santa Barbara Sea Glass & Ocean Arts Festival. We helped them to make that transition successfully, built a functional website, curated their social media content to attract vendors and attendees, and branded all of the event’s promotional components.
SERVICES: Logo Design, Branding, Marketing Consultations, Website Design, Poster Design, Postcard Design, Banner and Directional Signage Design, Social Media Graphics
Logo Before
Commemorative Poster
Postcard promotions
Festival Poster
Festival Map
Website design
Merchandise
Social media cover page
"Our committee is absolutely overjoyed with all the work Bonfilio has done for us. Delia listened to our needs, educated herself about the subject matter and guided us in the rebranding with professionalism. The beautiful logo, our smartly designed and functional website, our eye catching marketing materials and signage, the social media strategy and execution – all of it was off the charts. Since 2016, our festival has grown tremendously and we continue use the visual language she developed for us.”
– Karen Clark, Creative Director, Santa Barbara Sea Glass & Ocean Arts Festival
Banners and signage
Instagram feed BEFORE
Instagram feed AFTER
Immersing ourselves in the wonderful world of sea glass, we helped the festival attract new vendors and attendees via social media. We grew their following and brand recognition by consistently posting a curated selection of relevant images, designing informational graphics, and creating a variety of hashtag campaigns.