DELIA BONFILIO – FOUNDER
Born and raised in Queens, New York, Delia had an innate interest in art. At the age of thirteen, she was selected along with four other NYC students to travel to Japan with their art teachers as delegates of the Asia Society to promote goodwill through art. This incredible experience in using art as a communication tool, set the tone for her career to follow.
Delia graduated from Pratt Institute with a BFA in Communication Design and soon after became Senior Designer at News Communications – a company that owned 14 newspaper publications at the time. A few years later, she joined Jobson Publishing as an Art Director. During this time, she also began to build a business, designing logos and promotional materials for various small to mid-sized companies.
In 1998, Bonfilio Design was officially launched and operated from a small studio in the heart of NYC’s Union Square. The studio went on to create the NYC 2000 logo for the City of New York, and branded the Millennium Celebrations that occurred throughout the year – including the famed New Year’s Celebration in Times Square. Since then BD's work has adorned products and promotional materials for many well-known brands and organizations.
In 2012, Delia traded in the concrete jungles of NYC for a vibrant beach community in Southern California.
ADVOCACY & THE TRANSITION TO A CRUELTY-FREE LIFESTYLE
A long-time animal lover, Delia became an active advocate in 2003 – protesting, volunteering, and going on a few rescue missions with her sister. Over the years she’s donated her services to a variety of animal welfare organizations. As she learned about the various ways we harm animals for human benefit, Bonfilio gradually made different choices both personally and professionally, moving towards a more compassionate lifestyle. A pescatarian for 7 years and vegetarian for 2, she transitioned to a cruelty-free lifestyle in 2014 (after seeing “The Ghosts in Our Machine” – a sad, yet beautiful, documentary that brings wider attention to animal cruelty through the use of film and photography). This ethically minded ethos has naturally carried over to her business. The tagline DESIGN WITH PURPOSE not only speaks to her creative approach – it speaks to the kind of projects she likes to work with.