WORK: LOGOS / IDENTITIES
Temporary Staffing + Search | Corporate Identity Design
Temporary Staffing + Search (TSS) is a recruiting and staffing firm with a long history of connecting talented professionals with meaningful work, particularly in the nonprofit and foundation sectors. The company had previously operated as Temporary Staffing by Suzanne NYC and was already well known throughout the recruiting industry as TSS, making the acronym an important piece of existing brand equity to retain. Bonfilio Design
When new ownership took over, I developed a new corporate identity and logo system that could modernize the organization while preserving that recognition. The shortened name, Temporary Staffing + Search, allowed TSS to evolve beyond its original identity while more accurately reflecting the company’s expanded recruiting and search capabilities. Bonfilio Design
The new logo centers on a circular arrangement of stylized people and directional arrows, creating a sense of connection, movement, and continuity. The interconnected figures reference the relationships at the heart of recruiting—bringing organizations and people together—while the circular structure suggests an active, collaborative workplace. Bonfilio Design
A vibrant spectrum of colors reinforces TSS’s commitment to diversity and inclusion while giving the identity an optimistic, contemporary personality. The result is a distinctive recruiting brand that honors the company’s history while presenting a more modern, mission-driven vision for its future.
OLD LOGO